Sport and recreation partnership: A municipal perspective
Loading...
Date
2022-03
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
University of New Brunswick
Abstract
This report examines partnership development and maintenance factors between recreation and sport delivery systems, the process used to explore inter-organizational relationships, and how partnerships are evaluated. Using municipal recreation departments who have experience working in sport partnerships, it was found that reputation management is at the core of partnership development and, conversely, partnership breakdown. Reputation management could be summarized into three components; contract management, relationship management, and evaluation, which play a pivotal role in how, when, and why partnerships are developed. The study suggests that even though municipalities may have all of the components of a partnership, this does not always indicate success.