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Item type:Item, Toward a framework for establishing trust in B2B digital selling environments(University of New Brunswick, 2026-02) Audu, Joy Chidera; Fleet, GregoryThis exploratory study investigates how trust manifests and influences customer trust in salespeople within a B2B digital selling environment. With the meteoric rise in digital selling over the past decade, and the proliferation of virtual platforms, CRM systems, AI, and automation, the nature of sales interactions has evolved, thereby reshaping the mechanisms through which trust is established, maintained, or eroded. Building on prior trust literature and sales theory as a backdrop, this study explores how trust drivers manifest within digital interactions and shape buyer perceptions. Adopting a qualitative interpretivist approach, the study employed semi-structured interviews with a purposive sample of 20 experienced B2B buyers across five continents. Drawing on insights from buyers across multiple industries, results indicate that while preexisting antecedents remain relevant, they now manifest and are expressed differently through digital behaviour, communication, platform presence, responsiveness, and online credibility. Competence and professional credibility exhibited via expertise in digital interaction or fluency, demonstration of experience, firm size visibility and online reputation emerged as the most referenced trust category, followed by ethical conduct and trustworthiness demonstrated via integrity and dependability, and then relational attributes like likability and continuity. Factors such as digital expertise, effective information sharing, and dependability, were identified as the most critical antecedents of trust in B2B digital sales. Buyers emphasized that trust in digital sales is built not on physical proximity but on transparent, consistent, and contextually adaptive digital engagement. The study culminates in a practitioner-oriented framework, offering sales professionals a diagnostic and strategic tool to navigate trust-building in digital contexts. It offers actionable guidance for tailoring digital behaviours to different customer segments and sales stages, ultimately enhancing relational capital in technology-mediated environments.Item type:Item, Benchmarking and evaluating time-series databases for appliance-level energy data(University of New Brunswick, 2026-02) Shehbaz, Simin; Kent, Kenneth B.This thesis benchmarks five Time-series databases (TSDBs)—TimescaleDB, ClickHouse, QuestDB, InfluxDB v1.8, and Apache IoTDB, using a controlled dataset simulating 26 appliances across 100 households at minute-level resolution. Extending the TSM-Bench methodology, ingestion throughput, query latency, storage efficiency, and compression characteristics across five workloads are evaluated. Wide-format schemas are compared against narrow-format schemas to understand schema effects on performance. Results show dramatic performance disparities. ClickHouse achieves faster ingestion than competitors and completes billion-row queries in seconds versus hours for other TSDBs. QuestDB fails catastrophically beyond 684 million rows due to memory exhaustion. TimescaleDB incurs a performance penalty when enabling time-series optimizations for narrow-format data. Apache IoTDB achieves best-in-class storage compression at the cost of slower ingestion. Wide-format schemas universally outperform narrow formats across all TSDBs except ClickHouse, which demonstrates format-agnostic performance. These findings provide evidence-based TSDB and schema selection guidance for smart-home energy monitoring deployments requiring billion-row scalability.Item type:Item, Variation in Leach’s Storm-petrel (Hydrobates leucorhous) reproductive success and phenology across seven colonies in Atlantic Canada(University of New Brunswick, 2026-02) Watson, Melina; Major, HeatherLeach’s Storm-petrel (Hydrobates leucorhous) is an abundant seabird experiencing population declines globally. This study aimed to compare reproductive success and phenology across seven storm-petrel colonies in Atlantic Canada and assess the role of differences in environmental and colony specific variables. I found significant differences in phenology and reproductive success across colonies, but environmental and colony specific variables were only related to variation in hatch date. Specifically, I found that as colony size and air temperature (AT) increased hatch date occurred earlier. General, non-statistically important, trends showed hatch success decreased with increased sea surface temperature (SST) and colony size, and increased with increased AT, Chlorophyl a concentration [Chl a], and latitude: and fledge success decreased with increased SST and AT (increased with Chl a, colony size, and latitude increase). I recommend continued monitoring and protocol standardization to improve monitoring, management, and conservation of this species.Item type:Item, Plurilingual Pedagogies to Enhance Well-Being for Multilingual Learners in Middle School FSL Classrooms(Canadian Association of Second Language Teachers, 2026) Pelletier, VictoriaItem type:Item, Dynamic mechanical behavior of Laser Powder Bed fused near-beta Ti5553 alloy at elevated temperatures(University of New Brunswick, 2026-02) Moradi Dastjerdi, Elham; Asgari, HamedThe lack of study on the effect of elevated temperature on the dynamic response of LPBF-made Ti-5Al-5Mo-5V-3Cr (Ti5553) restricts its use in aerospace structures. Dynamic compression tests were performed at 298, 473, and 673 K using a Split Hopkinson Pressure Bar. At 298 K, the alloy exhibits high strength, reaching an ultimate compressive strength of ∼ 1200 MPa at 600 s −1, limited ductility (0.069), Increasing the temperature to 473 K reduces the strength to ∼ 1030 MPa at 1000 s −1 while increasing ductility (0.10). At 673 K, the strength further decreases to ∼ 840 MPa at 1900 s −1, whereas ductility increases significantly (0.20), resulting in a marked rise in toughness. Microstructural analysis shows that room-temperature deformation involves slip, grain fragmentation, and gradual texture transition. Higher temperature activates dynamic recovery and strengthens shear localization. At 673 K, grain flattening and partial discontinuous dynamic recrystallization appear, also, formation of well-defined adiabatic shear bands.
